Adidas

'Live Colorfully'

About This Project:


Challenge: While being a globally known brand, our team was tasked with making the brand standout from an already competitive marketplace. 

Strategy: To position the brand as a youthful, relatable, and stand out from their competitors.

Solution:  By using striking colors I aimed to make these web advertisements speak for themselves regardless of the media placement they could be used in.

Role: Ideation, Art Direction & Designer

Medium: Raster & Vector